SoHo retail flagship.
Street-level flagship storefront where brand presentation and pedestrian circulation both drive design decisions. The storefront needed greenery that matched brand presentation while preserving sightlines and pedestrian flow.
Retail flagship
Street-level flagship storefront where brand presentation and pedestrian circulation both drive design decisions. The storefront needed greenery that matched brand presentation while preserving sightlines and pedestrian flow.
- Entry and frontage planter program
- Durable species and seasonal rotation planning
- Install timing tied to opening-week deadlines
- High foot traffic
- Opening-week timing pressure
- Street-level delivery windows
Plant and planter strategy.
The greenery approach was selected around visual intent, operating limits, and long-term serviceability.
Frame entry moments with durable structured planters
Hold clean visual lines that support merchandising rather than competing with it
Use replacement planning to maintain consistency through seasonal traffic swings
Project photo.
Installation imagery from the Foliage Co archive, selected to show the conditions that shaped this scope.
Post-install continuity.
Weekly care with replacement triggers for guest-facing deterioration and seasonal refreshes.
Send photos for a rendering.
Use this project as context and share your own room, access rules, and timing.